Socio-Psychological Factors Influencing Preferences for Clothes

Abstract

It has been determined that clothing meets a wide spectrum of human social, psychological, and physiological demands. To meet all of these needs, different types of clothing are preferred by individuals. This study aims to provide an overview of the various elements that influence clothing preferences before delving into more detail. On the basis of their studies on the following sociopsychological characteristics, which include cosmopolitanism, self-esteem, mood, body consciousness, and appearance, concerning the opinions of different scholars? This report classifies the elements influencing clothing preferences by analyzing the work of previous researchers based on reviewed papers. Upon review, it was discovered that every factor physiological, psychological, and social has multiple dimensions and is interconnected. It was also discovered that people's cosmopolitan attitudes, which are strongly correlated with self-esteem, are the new psychological element that is emerging in clothing preferences. It has been discovered that people's preferences for clothes are greatly influenced by their moods and vice versa. In conclusion, no one element can account for a person's liking for clothing, but each component does have a role and affects people differently depending on their age and sex.